value protein 1kg bag

Value Protein 1kg

Great Value For Those Who Don't Have Money Growing on Trees.
This product will change according to whatever is the best deal at the time. Therefore, the ingredients may change. The NUTRITIONAL INFO is up to date.
$39.00 (NZD)

Cheap Protein NZ

This product is a value protein powder made from New Zealand milk protein. Milk protein naturally contains both whey and casein.

At the moment whey is very expensive and this product has been made to try to offer a cheaper alternative to our flagship New Zealand Whey.

Our NZ Whey is better nutritionally, but this product is decent and it's cheaper. It tastes and mixes alright. 

While stocks last.

Check out our new creamy pea protein isolate too. It's nutritionally similar to whey but is also cheaper.


Rated 3.91/5 Based on 70 customer reviews.

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I have been using the normal NZ Whey for years but obv with the high prices I thought I'd try the Value option. It's actually pretty decent tasting. It has a slightly more cornflour type texture and you def need to add more water but for the price it's a great alternative. I use it in my overnight oats and also mixed in with greek yoghurt. It is a bit fluffier and if you don't add extra liquid it is very thick but I just added more water and it's fine. I only tried the vanilla.
Review by: Natasha on Fri, Oct 16, 2026 10:03 AM
The chocolate flavor is quite bad sadly. I’ve bought the value/cheaper wheys in the past, and they were really great, but this one almost seems like there’s something wrong with it, maybe not enough flavoring? I tastes and smells weird and won’t mix properly. I wouldn’t mind if I didn’t buy 5kgs worth 🥲
Review by: Anthony on Thu, Oct 15, 2026 2:08 PM
Value whey tastes awful. You've been warned
Review by: Jacob on Tue, Oct 13, 2026 6:31 PM
Sorry got this because it was cheap not nice to drink tastes really powdery even mixed in a smoothie will be going back to normal protien from you guys ASAP maybe ok if ya budget tight but even one scoop not the recommended two scoops is not good
Review by: Grant on Tue, Oct 13, 2026 1:09 PM
For a budget friendly protein powder, this one does the trick.
There were several negative comments about it tasting like chalk-but I found that with the right amount of water it's actually very creamy.
I also add some vanilla essence, as I don't like sweeteners and it tastes just fine.
Review by: Bernie on Mon, Oct 12, 2026 2:01 PM
Quite different to the usual to one I get but geyting used to it.
Value for money certainly.
Review by: LEEANE on Sun, Oct 11, 2026 8:14 AM
Perfect consistency and especially the taste!
Review by: Anonymous on Sat, Oct 10, 2026 4:06 PM
The value Double Choc is rubbish. I bought it many times before but something has changed.

2 scoops and 450ml of water in a tumbler basically turns to thick jelly after a good shake. You have to add at least 600ml of water before it’s barely drinkable and then still, it’s a thick sludge.
Review by: Reza on Sat, Oct 10, 2026 1:23 PM
Tastes great does the job
Review by: Donné on Sat, Oct 10, 2026 11:07 AM
The best protein powder I ever had. It’s highly heat stable ! You can have it in your morning coffee and get 20 g of protein just like that !!!

And its milk protein Concentrate so just taste exactly like Milk. You don’t have to worry about the after the unflavoured one just hits like Milk

Incase if you run out of Milk at home. You could just use two scoops of protein powder with some cold water to blend it and some espresso. You got a coffee done. Enjoy hot or cold !!! More over, it’s so yummy to have in your porridge ,in your smoothies ,in your coffee,into your baked brownies,into pasta, get creative !! whatever it’s so yummy and go to for the price. I bought the value protein and it’s yummy yummy yummy thing. (NZPROTEIN REPLY: this relates to a previous formula - this product changes depending on what's the best deal at the time).
Review by: Anonymous on Tue, Oct 6, 2026 5:34 PM
I brought ten chocolate. Love it. Ten scoops a day alongside regular whey and meat. Slow absorbtion over 7 hours, perfect for muscle repair while sleeping. Stay fuller longer.
Review by: Hood on Fri, Oct 2, 2026 1:41 PM
Horribly thick when mixing with standard amount of Almond milk or even water. I usually use my protein powder in my overnight oats, but using this turns the mix in to a thick sludge. Not easy to use. Tried making oat pancakes and this went horribly wrong, as it became almost solid.
Would not recommend even for the price. NZPROTEIN REPLY: add more water, the standard amount is not enough. Then it'll be fine
Review by: Carl on Thu, Oct 1, 2026 1:06 PM
Excellent consistency for thickshakes. My new favourite powder. Can't wait until a banana flavour come out.
Review by: Paul on Wed, Sep 30, 2026 10:54 AM
Great service very fast delivery and great product
Review by: Kent on Mon, Sep 28, 2026 1:30 PM
Formula changed from a few months back. It’s much whiter than the previous stuff & doesn’t taste as good.
Review by: Anonymous on Sun, Sep 27, 2026 8:04 PM
Extremely disappointed. We tried the value range because the other whey product (which is absolutely amazing and highly recommend) has become unaffordable/unsustainable with huge price increase recently. The product feels and looks like corn flour, very different consistency. Mixed with yoghurt it is dough like not like yoghurt at all.
Mixed with water or milk it turns thicker than gravy and leaves behind a cornflour feel and does not taste as good as the other whey product. If our financial situation changes we will go back to your other whey product, however for the time being we have to leave nz protein as this product is not up to standard at all.
It been a good run with you guys and all the best in future
Review by: hannah on Sun, Sep 27, 2026 1:32 PM
Tried it watered down alot. As suggested. Too much filler and fluff. No real sustenance. Wont purchase again.
Review by: Anonymous on Thu, Sep 24, 2026 8:03 PM
Gluggy and mixes terribly. Binned 2kg of it. NZPROTEIN REPLY: add more water
Review by: James on Thu, Sep 24, 2026 12:19 PM
I bought the chocolate flavour. I can barely taste the chocolate. It mixes too thick to be used on its own in shakes unless heavily diluted. It's more like a tasteless pudding. I won't buy this product again.
Review by: Anonymous on Wed, Sep 23, 2026 7:00 PM
This is definitely good value. I add it to smoothies or to make the flavoured powders less intense. Doesn't fill me up too much so I can't eat any other food!!
Review by: Anonymous on Tue, Sep 22, 2026 12:47 PM
I use this as for my protein baking and its great, I think the presence of casein makes the baking texture better than the whey. However I get the more expensive whey for shakes because the flavour options are elite. This isn't on par for shakes, but its the cheapest on the market by miles
Review by: Reuben on Mon, Sep 21, 2026 10:13 PM
Great value, mixes very easy compared to just whey powders. Only gave a four weighting because of range of flavours other than that you can’t go wrong with this protein
Review by: Anonymous on Sat, Sep 19, 2026 9:16 AM
I love the Whey but reluctantly tried this option to see if it was worth spending less. Yeah no - not worth it. It mixes to what honestly feels like glue, it’s so thick. 😭 I’m going back to Whey. NZPROTEIN REPLY: Simple fix - just gotta add more water! We'll email you.
Review by: Nellie on Thu, Sep 17, 2026 10:55 PM
Overall a pretty good whey, definitely cost effective, obviously a bit lower on the protein side than most mainstream consumer brands, but NZ protein definitely tastes better. Im trying vanilla for the first time and Id say the chocolate mixes better and tastes better on its own, but the vanilla is more flexible for smoothie flavors etc.
Review by: Jacob on Thu, Sep 17, 2026 3:38 PM
Really good value for money and great taste. We buy both this and the Whey and this is thicker than your Whey but gourmet vanilla flavour is nice!! Works well in overnight oats and smoothies but not great for whey drip or adding to yogurts or small liquid due to thick consistency. A Casein powder blend but macros are still very good and slow release is great too. Will definitely be buying again.
Review by: Shan on Wed, Sep 16, 2026 9:51 PM
The vanila flavour tastes good! ( and with some sugers of course)

The protein powder taste like milk powder and super absorbant.

I will buy more because of the price.
Review by: Hannah on Tue, Sep 15, 2026 3:21 PM
Mixes poorly, not great with water or milk.
Sadly all the good reviews had me in high hopes.
For "cheap" protein, grab yaself an "up and go". This wasn't palatable at all.
I'll keep using the whey isolate for now in smaller quantities and stop being lazy and up my meal preps. NZPROTEIN REPLY: you're not adding enough water!
Review by: Jeremy on Fri, Sep 11, 2026 2:52 PM
Perfect on my Smoothie and Overnight Oats.
Review by: OJ on Fri, Sep 11, 2026 12:54 PM
Very good value. Way thicker than the premium whey option, but easily solved by using more liquid (350ml seems to be good for me), i also use a blender to mix. Taste is decent. Happy with my purchase and will buy again in future. Thanks.
Review by: Louis on Fri, Sep 11, 2026 12:18 PM
The price is fantastic, great value for money, and it tastes great too (vanilla). Works well mixed with cereal. Also, can't fault the service, my order was received really quickly. Will definitely be using again.
Review by: Matt on Thu, Sep 10, 2026 2:05 PM
I'm a bit disappointed because so many people gave this great reviews. The chocolate flavour is very weak, and the consistency is very thick. I wouldn't recommend this if you were using it on its own in a shake.
Review by: Anonymous on Thu, Sep 10, 2026 2:58 AM
Great price (value protein) compared to what others offer and 1 day delivery. Only downside is that it contains lot of sugar per serving even on "unsweetened unit"
Review by: Sameer on Tue, Sep 8, 2026 3:32 PM
In this economy, the value for money is hard to beat! Couple points to raise. This version is a bit more foamy than the regular Whey. At the time, I purchased the Double Chocolate, and while it smells amazing (similar to Dutch coco-powder), the flavour is a bit on the weak side, so I would suggest adding less water / milk. Otherwise great compromise, light feel and easy to drink.

Please bring out more flavours!
Review by: BC on Fri, Aug 21, 2026 9:15 PM
Great product. Blends well in smoothies.
Review by: Liza on Thu, Aug 13, 2026 12:26 PM
I was pleasantly surprised after reading that the Value protein is different to the Whey. But as my money doesn't grow on a tree I decided to try it. So glad I did. Very happy with this product. It is different but since I use it only in only one or two things, like porridge for example, it's fine
Review by: Sheree on Wed, Aug 12, 2026 12:14 PM
Good price, but labelling is not up to scratch. It's not very clear what type of protein(s) and how much of each is contain, but it is inferred it is casein on the website.
Would prefer there was more clear info both on packaging and website.
If I have to play detective I'm more likely to go looking else where.
Review by: Coin on Wed, Aug 5, 2026 1:40 PM
Great value option, digests well.
Review by: AJ on Tue, Aug 4, 2026 4:39 PM
This tastes way better than value whey.
A difference is this makes a more viscous (thicker) drink. Goes well with smoothies. Can also be used as an additive in some savoury foods.
Review by: Akash on Mon, Aug 3, 2026 3:51 PM
Good, really quick delivery especially to Dunedin
Review by: Anonymous on Mon, Aug 3, 2026 1:30 PM
Awesome product the Value Protein great taste and fast shipping but sucked that it sold out so fast when we went to re order.
Review by: Richie on Fri, Jul 31, 2026 12:04 PM
I bought this Protein Powder because it is less costly than the Whey Powder that has been my normal purchase for years. I have it with my yoghurt and berries every morning, it mixes in nice and smooth with no lumps, tastes okay. Shall no doubt keep buying this one.
Review by: Mary on Wed, Jul 29, 2026 8:22 PM
Really reate this protein powder, my teens like it in smoothies and overnight oats/weetbix. I love it with yogurt & chiaseed pudding or protein balls, its been a fabulous transition from our old protein powder. Good price too.
Review by: Zoë on Tue, Jul 28, 2026 10:33 AM
I have been using the whey protein for years and really like it but as I mostly use protein to stir through my porridge, I decided to try a cheaper option.
This protein is a bit thicker and maybe a little grittier in texture but works well for what I want and I will definitely buy it again.
Review by: Renee on Tue, Jul 21, 2026 1:58 PM
Taste good. Mixes pretty well definitely keeps me full. Bakes well. Sweet vanilla flavour. No complaints here.
Review by: Anna on Tue, Jul 21, 2026 12:33 PM
Very cheap source of protein, so gross hard to eat
Review by: Anonymous on Tue, Jul 14, 2026 12:18 PM
Looks like a milk powder. I would be buying this in the future. NZPROTEIN REPLY: yes correct, it is milk protein
Review by: Anonymous on Tue, Jul 14, 2026 12:09 PM
The best value. Vanilla is a top tier flavour. Can’t fault it.
Review by: Anonymous on Thu, Jul 9, 2026 9:16 PM
I really should rate this horribly because it's damn good stuff and I don't want everyone to buy it all or the price to increase!

Milk protein is awesome because its 50/50 whey and casein, therefore balanced fast and slow digestion. You might add a third scoop if using it for post workout recovery, just so you get the benefit of a good serving of rapidly absorbed whey in the immediate post-exercise window.

Mixes pretty well all things considered, but is thicker than pure whey because of the casein content. Just add a bit more water as required.

Easy to drink.

Slow release casein makes for great satiety and long-burn aminos in your blood. Great for night time and breakfast.

I love it! ❤

NZ Protein should sponsor me for my high quality advertising spiel alone!

Great stuff!
Review by: Augustus on Fri, Jul 3, 2026 12:08 PM
Value Protein is a cheaper alternative to whey. Seems like a good product for the budget conscious with much the same benefit as whey, but slower digesting. It does fill you up a bit more than whey, so bear that in mind.
Review by: Anonymous on Thu, Jul 2, 2026 7:18 PM
The vanilla flavour is soo good.
Review by: Madhan on Thu, Jul 2, 2026 1:01 PM
fast delivery and its taste nice. I mix it with my shakes, very nice
Review by: brigidi on Thu, Jun 25, 2026 12:27 PM
Can't go wrong with vanilla, the value protein powder mixes well and tastes good
Review by: James on Tue, Jun 23, 2026 1:39 PM
Fast, efficient, excellent company
Review by: Deb on Mon, Jun 22, 2026 3:03 PM
Gave this one (vanilla) 4 stars because you cant beat the price. But it mixes very thick in milk and is a little grainy and very foamy. Also quite sweet.

Good product for money though, but dont think id buy it again for my everyday shakes. Maybe will go good in a smoothie.
Review by: Michael on Sun, Jun 21, 2026 7:39 AM
The chocolate value whey was better
Review by: Maria on Fri, Jun 19, 2026 9:21 AM
This is the vanilla flavour, from the ‘value’ whey protein range, it is great, mix’s well in my shaker and tastes great.
Review by: Eric on Thu, Jun 18, 2026 7:32 PM
Look it's definitely a downgrade from there regular product, whether that's an acceptable tradeoff for you and the lower price is your call. The flavour is pretty good, it just gets quite thick and requires extra water to thin it out.
Review by: Cam on Tue, Jun 16, 2026 3:29 PM
tried 1kg as trial and its fantastic. im ordreing more
Review by: Anonymous on Wed, Jun 10, 2026 12:53 PM
Great product. Tastes good and mixes well. Insanely good price for its quality.
Review by: Sean on Mon, Jun 8, 2026 2:43 AM
Very good value for money. Love the vanilla flavour over the chocolate but my only grip is it a few less grams of protein per serve compared to the chocolate flavour that's no longer available NZPROTEIN REPLY: that chocolate you refer to was a different product. This is a new one
Review by: Bobby on Fri, Jun 5, 2026 2:18 PM
It’s nice, cheap and effective honestly.
Review by: Anonymous on Wed, Jun 3, 2026 3:42 PM
Cheap
A lil gritty but downable
Review by: Anonymous on Tue, Jun 2, 2026 7:48 PM
Tastes a bit strange, kind of powdery and felt it doesn’t mix as well as the usual stuff. But I understand that Nzprotein are trying hard to keep the cost down so I appreciate it.
Review by: Anonymous on Mon, Jun 1, 2026 1:32 PM
Such a great taste, mix very well, smooth and mild taste. it's very affordable and highly recommend it
Review by: Ali on Fri, May 29, 2026 12:52 PM
Mixes well, tastes good, excellent price. Very fast delivery as always - NZ Protein continues to deliver.:)
Review by: Ted on Thu, May 28, 2026 10:29 PM
NZ Protein used to sell a great value whey protein in chocolate flavour that was my go to. I tried this one since it no longer appears to be in stock.
It doesnt mix as well, and to me it doesnt taste as good. But still great value. Id love if they could bring back the old chocolate value whey.
Review by: Anonymous on Wed, May 27, 2026 8:07 PM
Tastes good and mixes easily. No weird aftertaste, if you struggle with pea or whey I would definitely try this.
Review by: Kane on Wed, May 27, 2026 6:38 PM
Our second purchase of this great Value Protein. Thank you so much for making it available! Awesome product, no after-taste or upset tummy for either of us. We will keep buying.
Review by: Catherine on Wed, May 27, 2026 12:53 PM
Fast shipping and great value for money. Very satisfied!
Review by: Chunbum on Tue, May 26, 2026 12:47 PM
Tastes like very sweet milk (go figure). Thick and foamy, mixes completely in a few shakes, and affordable as. Probably a 6 or 7 out of 10 when it comes to taste. I'm surprised to be the first review for how seemingly good this is.
Review by: Anonymous on Thu, May 21, 2026 6:20 PM

ADD A REVIEW

Click on a flavour to see the nutritional information.

Chocolate

Serving size: 31.25g (~2 scoops)
Servings per pack: 32

Name Ave Quantity Per Serving Ave Quantity Per 100g
Energy 488kJ 1561kJ
Calories 117 373
Protein 20g 63.6g
Fat - total 0.9g 3g
       - Saturated 0.7g 2.3g
Carbohydrate 6.4g 20.6g
       - Sugars 6g 19.1g
Sodium 64mg 204mg

Ingredients: Milk Protein Blend (New Zealand Calcium Caseinate, New Zealand Whey Powder), Cocoa, Flavour, Sweetener (Sucralose).
Contains milk.

Gourmet Vanilla

Serving size: 31.25g (~2 scoops)
Servings per pack: 32

Name Ave Quantity Per Serving Ave Quantity Per 100g
Energy 493kJ 1576kJ
Calories 118 377
Protein 20.2g 64.5g
Fat - total 0.4g 1.2g
       - Saturated 0.4g 1.2g
Carbohydrate 8g 25.7g
       - Sugars 7.8g 24.8g
Sodium 82mg 263mg

Ingredients: Milk Protein Blend (New Zealand Calcium Caseinate, New Zealand Whey Powder), Flavour, Sweetener (Sucralose).
Contains milk.

Unflavoured

Serving size: 31.25g (~2 scoops)
Servings per pack: 32

Name Ave Quantity Per Serving Ave Quantity Per 100g
Energy 489kJ 1564kJ
Calories 117 374
Protein 20g 63.9g
Fat - total 1.4g 6.4g
       - Saturated 0.8g 2.4g
Carbohydrate 6.1g 19.5g
       - Sugars 5.8g 18.6g
Sodium 53mg 170mg

Ingredients: Milk Protein Blend (New Zealand Calcium Caseinate, New Zealand Whey Powder).
Contains milk.

Test Reports

Here at NZProtein we always strive to be the best at what we do. We invest heavily in research and development to have innovative products and the best flavours.

We stand firmly behind our products so we have commenced periodic batch testing of products by independent third party laboratories. These test reports will provide further evidence of the standards we adhere to.

Please note that we will not be able to test every flavour due to the costs - there are simply too many flavours and various batches manufactured. For example, in the NZ Whey alone we have over 20 flavours, so it is not practicable to test every flavour in every batch but we will periodically submit samples in various flavours for analysis.

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